Product Design
Designing a new product goes through an analytical process and relies on a problem-solving approach to improve the quality of life of the end user and their interaction with the environment. It is about problem-solving, about visualizing the needs of the user and providing a solution. While not in charge of designing the purely mechanical and technological aspects of the product, Product Designers are, however, concerned with its usability.
Product Design
Designing a new product goes through an analytical process and relies on a problem-solving approach to improve the quality of life of the end user and their interaction with the environment. It is about problem-solving, about visualizing the needs of the user and providing a solution. While not in charge of designing the purely mechanical and technological aspects of the product, Product Designers are, however, concerned with its usability.
Product Design at a Glance
What are the Career Options available - Specialist Roles ?
The following Career Options are available :
- Commercial Design
- Responsible Design
- Experimental Design
- Discursive Design
What do these Designers do - Regular Tasks ?
Product Designers perform the following tasks on a regular basis :
- Product designers perform a professional service that optimizes the function, value, and appearance of the product for the mutual benefit of both user and manufacturer
- They are employed by manufacturers in virtually all industries and are paid to design the appearance and aesthetics of diverse products while considering the size, shape, weight, color, materials, ergonomics, cost, and convenience
- The job includes creating sketches, models, and blueprints—often using computer-aided design (CAD).
- A product designer is committed to improve the quality of human environment through products made with a user centered approach
What are the Skills & Aptitudes required to be successful at this Career ?
The Skills & Aptitudes required to be successful at this Career are as follows :
- Visual,Spatial and Commercial awareness
- Basic computer understanding including three-dimensional conceptual ability and CAD (computer-aided design)
- Communication and customer service skills
- Ability to cope with the pressure of deadlines
- Willingness to build and maintain positive working relationships
- Determination to achieve an end result along with Optimism & Enthusiasm
- International mobility & Foreign language ability may be required when working for multinational manufacturers
About Product Design Schools
Which colleges offer programs in this discipline in India ?
| Sr No. | College/Institute | Location | Courses |
|---|---|---|---|
| 1. | IDC, IIT Bombay | Mumbai | Doctoral programme in design (Ph.D) |
| 2. | National Insitute of Design (NID) | Ahmedabad | UG & PG Diploma in Industrial Design (specialisation in Product Design, Furniture Design, Interior design, Ceramic & Glass Design) |
| 3. | IIT Department of Design (IIT-DOD) | Guwahati | B.Des & M.Des in Industrial & Communication Design |
| 4. | IIT, Delhi | Delhi | M.Des in Industrial Design |
| 5. | IIT, Kanpur | Kanpur | M.Des in Industrial Design |
| 6. | Centre for Product Design and Manufacturing (CPDM, IISC) | Bangalore | M.Des in Product Design & Manufacturing |
| 7. | DID SPA | Delhi | M.Des in Industrial Design |
| 8. | MS Ramaiah | Bangalore | M.Sc in Product Design |
| 9. | NTTF School | Bangalore | PG Programme in Product Design & Engineering |
| 10. | IILM School of Design | Delhi | UG Programme in Product Design & Communication Design |
| 11. | Symbiosis | Pune | UG Programme in Product,Communication & Fashion Design |
| 12. | MIT | Pune | UG Diploma in Product & Transportation Design |
| 13. | Indian School of Design & Innovation(ISDI) | Mumbai | Diploma in Fashion Design PG Programme |
| 14. | D J Academy of Design | Coimbatore | UG Diploma in Industrial & Communication Design PG Certificate Programme in Product Design |
| 15. | G D Goenka | Haryana | Bachelors & Masters in Fashion , Communication |
| 16. | College of Architecture | Nasik | B.Des in Product, Interior,Furniture & Set Design |
| 17. | Srishti Institute of Design | Bangalore | Professional Diploma in Industrial Design |
| 18. | IICD | Jaipur | UG & PG Diploma in Craft & Design |
| 19. | IITDM | Jabalpur | PG Diploma in Design |
| 20. | NIT | Rourkela | B.Tech in Industrial Design |
| 21. | CEDT, IISC | Bangalore | M.Tech in Electronic Design & Technology |
| 22. | Raffles Design International | Mumbai | BA in Product Design |
| 23. | UID | Mumbai | BA in Product Design |
| 24. | Pearl Academy | Mumbai | BA in Product Design |
| 25. | ISDI | Mumbai | BA in Product Design |
| 26. | Vishwaniketan Institute of Design (VID) | Mumbai | BA in Product Design |
| 27. | Avantika University | Mumbai | BA in Product Design |
| 28. | Indus University | Mumbai | BA in Product Design |
| 29. | Anant University | Mumbai | BA in Product Design |
| 30. | GLS University | Mumbai | BA in Product Design |
| 31. | Khyati School of Design | Mumbai | BA in Product Design |
| 32. | Vishwakarma University | Mumbai | BA in Product Design |
| 33. | Parul University | Mumbai | BA in Product Design |
| 34. | ARCH Academy of Design | Mumbai | BA in Product Design |
| 35. | PP Savani University | Mumbai | BA in Product Design |
| 36. | World University of Design | Mumbai | BA in Product Design |
| 37. | Lovely Professional University | Mumbai | BA in Product Design |
What & How will you learn in this Program ?
Responsibility and concern towards the social, physical and ecological environments is emphasized while developing innovative product ideas. The focus is on developing participation and teamwork through collaborative projects with a gradual increase in the level of complexity.
The product design programmes assimilate inputs in domains such as :
- Human factors
- Form studies
- Studio skills
- Advanced CAD
- Research methods
- Design management
- Materials & manufacturing processes
- Social sciences
About the Work Industry/Job Market
What are the New Trends in this Discipline ? What can we expect in near future ?
Following trends can be observed in the discipline of Product Design :
- The designers are becoming more removed from the manufacturing process, and the profession is evolving to be less about product and more about problem definition
- Product Designers will transform into user experience designers
- The previous generation of industrial designers were great generalists who combined artistic, technical, and research abilities while the designers are now becoming more specialised
- The technology in products is growing more sophisticated as is their ability to solve very specific user needs
- These highly focused products will bring more focused design curriculums and careers.
- There will be more separate groups of designers for medical products, soft goods, shoes, handheld electronics, etc
What is the Top & Average Salary that can be expected by Freshers ?
The average pay for a Product Designer is Rs 5-6 lacs per year.
What are the top Associations, People or Links to follow for this Discipline ?
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Top Design Careers
If you have a creative spark and and aptitude for design you can choose from several different careers in design like Product Design , Graphic Design and more..
Top Design Institutes
Ready for a career in Design? Learn about application dates, entrance exams, courses , fees and placements of top design institutes like NID, MIT, SID and more..
Design News
Did you know that the National Institute of Design (NID) has now been declared as an institute of National Importance and it will be able to confer degrees instead of diplomas.
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